Generative engine optimization services to get you cited in AI.

Your customers search on ChatGPT, Gemini, and Perplexity. If you're not in AI answers, your competitors are. Mavlers builds the authority and signals to get you cited, recommended and trusted.

GEO audit across ChatGPT, Gemini, Perplexity and AI Overviews

AI-ready content, technical optimisation and citation building

Monthly AI share of voice reporting vs competitors

Trusted by 7,000+ clients including brands across US, UK and Australia

Get your GEO audit

We'll get back to you within 4 business hours.

What is Generative Engine Optimization?

GEO is SEO for the era of AI-generated answers.

Traditional SEO gets you ranked in a list of links. GEO gets your brand cited inside the answer itself. When someone asks ChatGPT, Gemini or Perplexity a question relevant to your business, GEO determines whether your brand appears in the response.

AI engines do not rank pages. They cite sources they trust. GEO builds that trust through authoritative content, structured data, citation signals and technical credibility - so your brand becomes the source AI recommends.

Talk to our team

Traditional SEO

Rank in a list of blue links. Compete for position 1-10 on a results page.

Generative Engine Optimization (GEO)

Get cited inside AI-generated answers. Become the source the AI recommends.

GEO does not replace SEO

It extends your visibility into the next generation of search. You need both.

Generative engine optimization services from Mavlers

Everything that gets you cited - Our generative engine optimization services.

Our white label marketing services for agencies cover every discipline, 400+ certified specialists, AI-powered execution, your logo on every deliverable.

We optimise for visibility across

01.

GEO audit and visibility assessment

Current citation rate across all major AI engines.

02.

AI-ready content creation

Expert-led content built for AI citation.

03.

Technical GEO optimisation

Schema, structured data and crawlability for AI credibility.

04.

Authority and citation building

Third-party mentions that tell AI your brand is worth citing.

05.

Query intent mapping

Map buyer queries and align content to match that intent.

06.

AI visibility tracking and reporting

Monthly citation rate and share of voice across all AI engines.

Why generative engine optimization services matter right now

Why businesses are switching to GEO optimization service providers.

4B+

Monthly AI search users

Combined across ChatGPT (800M), Google AI Overviews (1B+), Gemini and Perplexity monthly active users.

40%

Of searches show AI Overviews

Google serves AI answers before organic results on nearly half of searches.

0

Clicks if you are not cited

If you are not the cited source, you are invisible to that user.

AI search is growing fast

AI search is diverting volume from Google every month.

The window to lead is now

Early-cited brands become the default AI recommendation.

Your competitors are moving

Every month without GEO is ground given to competitors.

Our GEO framework

How our generative engine optimization agency builds AI citation authority.

01.

Technical foundations

Schema, crawlability and page speed - how AI assesses trust.

02.

Content for AI

Expert-authored content formatted for AI citation.

03.

Off-site authority

Citations and mentions that build the credibility AI uses to recommend you.

04.

Track & iterate

Citation rate and share of voice tracked monthly. Strategy evolves with the data.

AI is answering your customers, make sure your brand is included.

We move faster, optimize smarter, and help you outpace competitors with AI behind every move.

Check my AI visibilityCheck my AI visibility

GEO vs SEO - understanding generative engine optimization services

How GEO and SEO work together.

	GEO	Traditional SEO
Primary goal	Get cited inside AI-generated answers	Rank in organic search results
Key signals	Authority, citations, structured data, expertise	Backlinks, keywords, page speed, UX
Platforms	ChatGPT, Gemini, Perplexity, AI Overviews	Google, Bing, Yahoo
Content approach	Expert-led, comprehensive, conversational	Keyword-optimised, structured, crawlable
Should I do both?	Yes. GEO and SEO reinforce each other. Strong SEO foundations help GEO performance.

GEO works best alongside SEO.

See our SEO services

What our GEO optimization service providers include

Generative engine optimization services - what is included.

01.

GEO visibility audit

Citation rate across all major AI engines

02.

Authority and citation building

Third-party mentions and citations

03.

AI search strategy roadmap

Query mapping, gaps and a prioritised action plan

04.

Competitive AI share of voice

05.

AI-ready content production

Expert-authored content built for AI citation

06.

Monthly GEO performance report

Citation trends and monthly recommendations

07.

Technical GEO fixes

Schema, structured data and credibility signals

08.

Ongoing strategy iteration

Strategy adjusted monthly as AI evolves

Brands cited by AI today become tomorrow’s default.

We move faster, optimize smarter, and help you outpace competitors with AI behind every move.

Start building AI visibilityStart building AI visibility

Testimonials

Clients say it better.

SEO

Working with the Mavlers team was a genuinely enjoyable experience. Talented, collaborative and easy to work with at every stage.

Sarah Ferraina

Founder & Marketing
Strategy Consultant

Paid Media

They provided great value for our money.

Rob Scott

Head of Marketing, ShiftCare

Paid Media

Mavlers followed up where needed and helped in every way.

Jodi Henning

Director, Caddie

View all testimonialsView all testimonials

Frequently Answered Questions

Everything about our GEO services.

What exactly is GEO, and how is it different from SEO?

GEO (Generative Engine Optimization) gets your brand cited inside AI-generated answers on ChatGPT, Google AI Overviews, Gemini, and Perplexity. SEO gets you ranked in a list of links. Both matter and work best together.

Which AI platforms do you optimize for?

ChatGPT, Google AI Overviews, Gemini, Perplexity, Bing Copilot, Claude, Meta AI, Grok, and Apple Intelligence.

How do you measure GEO success?

Citation rate, share of voice vs competitors, mention frequency, and quality of citation context. Monthly reports track all of these with trend data.

How long does it take to see GEO results?

Initial improvements can appear within 4-8 weeks. Sustained share of voice develops over 3-6 months. GEO is a compounding strategy.

Can you do GEO alongside our existing SEO program?

Yes. GEO and SEO reinforce each other. We can layer GEO on top of your existing programme or build both together.

Do you offer GEO as a white- label service for agencies?

Yes. Strategy, content, technical work, citation building, and reporting are all delivered under your agency brand.

Your brand should be in the answer, not missing from it.

GEO services built to get your brand cited across ChatGPT, Gemini, Perplexity and Google AI Overviews.

Get my GEO auditGet my GEO audit

Generative engine optimization services to get you cited in AI.

Get your GEO audit

GEO is SEO for the era of AI-generated answers.

Traditional SEO

Generative Engine Optimization (GEO)

GEO does not replace SEO

Everything that gets you cited - Our generative engine optimization services.

GEO audit and visibility assessment

AI-ready content creation

Technical GEO optimisation

Authority and citation building

Query intent mapping

AI visibility tracking and reporting

Why businesses are switching to GEO optimization service providers.

4B+

Monthly AI search users

40%

Of searches show AI Overviews

0

Clicks if you are not cited

AI search is growing fast

The window to lead is now

Your competitors are moving

How our generative engine optimization agency builds AI citation authority.

Technical foundations

Content for AI

Off-site authority

Track & iterate

AI is answering your customers, make sure your brand is included.

How GEO and SEO work together.

Generative engine optimization services - what is included.

GEO visibility audit

Authority and citation building

AI search strategy roadmap

Competitive AI share of voice

AI-ready content production

Monthly GEO performance report

Technical GEO fixes

Ongoing strategy iteration

Brands cited by AI today become tomorrow’s default.

Clients say it better.

Everything about our GEO services.

What exactly is GEO, and how is it different from SEO?

Which AI platforms do you optimize for?

How do you measure GEO success?

How long does it take to see GEO results?

Can you do GEO alongside our existing SEO program?

Do you offer GEO as a white- label service for agencies?

Your brand should be in the answer, not missing from it.

You’re all set!

400+ specialists. One focused deck.

Your competitors are showing up in AI answers. You're not.