Incubeta
Ogilvy
National Geographic
Disney
DMA
Oracle
atcore
Airtasker
By the numbers

3x

More leads generated after a full site rebuild

2x

Higher conversions with CRO-first architecture

45%

Average drop in bounce rate after a web rebuild

100+

Certified developers and designers across every major platform

Sound familiar?

Is your website holding your
business back?

Slow speed killing conversions

Every extra second costs you conversions and rankings.

Your site looks good but does not convert

Traffic arrives but leaves without taking action.

Content updates need a developer

Every small update creates a bottleneck for your team.

Platform cannot scale with you

The site that worked at launch breaks as you scale.

Migration is too risky to attempt alone

Without expert support, migrations break SEO and cause downtime.

Website and marketing stack are siloed

CRM, analytics and ads siloed from your site causing leads to fall through.

A slow, rigid website is a silent revenue leak. Let's fix yours.

Platform expertise

Built on the platform
that fits your business best.

Every platform has a sweet spot. Our custom web development services cover all five, certified, AI-assisted and conversion-optimised from day one.

Best for: eCommerce brands

Shopify Development

Work with a certified Shopify partner to build your Shopify store that go beyond the basics. Custom themes, complex integrations, smarter setups, so more visitors buy, and more of them return.

  • Custom Shopify theme development
  • Shopify Plus builds and migrations
  • App integration and custom apps
  • Performance optimisation and CRO
  • Multi-currency and international stores
  • Ongoing maintenance and support
Shopify

Why Shopify?

It’s the standard for DTC brands that want speed and reliability without the technical headaches. For brands moving serious volume, Shopify Plus provides the enterprise-level power needed to scale without breaking.

Ideal for
DTC brands
eCommerce
Subscription
Multi-market

Certified Shopify Partner since 2016. 50+ stores built and optimised.

Best for: B2B and SaaS brands

HubSpot Development

Get a HubSpot site that scales with your data. We bridge the gap between your content and your CRM using modular builds and AI optimization to turn your website into a 24/7 sales tool.

  • Custom HubSpot CMS theme development
  • Landing page and blog module builds
  • HubSpot migrations from WordPress
  • AI-assisted content and SEO setup
  • Dynamic content and personalisation
  • HubSpot portal setup and integration
HubSpot

Why HubSpot CMS?

The real strength of HubSpot CMS is its native CRM integration. It’s built specifically for B2B teams that need their website to do more than just look good—they need it to generate and track pipeline in real-time.

Ideal for
B2B brands
SaaS
Lead generation
Professional services

HubSpot Solutions Partner. 100+ brands empowered.

Best for: Content-rich brands

WordPress Development

The world's most flexible CMS, built right. From bespoke themes to WooCommerce stores, headless WordPress builds and enterprise sites, our certified developers build performant, secure, SEO-optimised WordPress properties.

  • Custom WordPress theme development
  • WooCommerce store setup and optimisation
  • Headless WordPress (React / Next.js)
  • Plugin development and customisation
  • Site speed and Core Web Vitals optimisation
  • Security hardening and maintenance
Wordpress

Why WordPress?

WordPress powers 43% of the web for good reason, unmatched flexibility, a massive plugin ecosystem and the editorial control brands need to publish at scale. When built properly, it is fast, secure and endlessly extensible.

Ideal for
Content brands
Publishers
WooCommerce
Enterprise

WordPress VIP Silver Agency Partner. Expert in high-traffic, enterprise-grade builds.

Best for: Design-led brands

Webflow Development

Webflow's visual-first platform lets your marketing team move fast without depending on developers. We use the Finsweet Client-First framework to build modular, scalable Webflow sites, fast, responsive, SEO-optimised and easy to manage.

  • Custom Webflow design and build
  • Client-First framework and modular CMS
  • Animations, interactions and responsive builds
  • Webflow eCommerce setup
  • Migration from WordPress to Webflow
  • AI-driven performance and SEO audits
Webflow

Why Webflow?

Webflow bridges design and development, giving your team the ability to edit, publish and launch without waiting for a developer. It is the platform of choice for design-led brands who want total visual control and marketing agility.

Ideal for
Startups
Design-led brands
SaaS
Marketing teams

Official Webflow Certified Partner. Listed in the Webflow Expert Directory.

Best for: Service businesses and agencies

GoHighLevel Development

GoHighLevel is the all-in-one CRM, funnel builder and automation platform built for service businesses that want to capture, nurture and close more leads. We build custom GHL funnels, sub-accounts and integrations that run your sales pipeline on autopilot.

  • Custom GHL funnel and website builds
  • Sub-account setup and white-label configuration
  • CRM pipeline and automation workflows
  • Landing pages, forms and booking flows
  • Email, SMS and voicemail automation
  • Third-party integrations and API connections
HighLevel

Why GoHighLevel?

GoHighLevel consolidates your website, CRM, funnels, email, SMS, reviews and appointments into one platform, eliminating the cost and complexity of stitching together multiple tools. For service businesses, it is the fastest path to a fully automated sales and marketing engine.

Ideal for
Service businesses
Coaches
Local businesses
Multi-location

Certified GoHighLevel partner. Expert in full GHL ecosystem builds.

Best for: Mid-market and enterprise eCommerce brands

BigCommerce Development

Work with certified BigCommerce developers to build stores built for scale. Multi-storefront, headless architecture, complex B2B catalogues and enterprise integrations, without the limitations of smaller platforms.

  • Custom theme and storefront development
  • BigCommerce headless and composable builds
  • B2B and multi-storefront setup
  • Third-party integrations and custom apps
  • Migration from Shopify, Magento or WooCommerce
  • Ongoing maintenance and support
BigCommerce

Why BigCommerce?

The platform enterprises choose when Shopify starts to feel limiting. Native B2B functionality, multi-storefront management and no transaction fees built in.

Ideal for
B2B brands
Enterprise eCommerce
Multi-storefront
High-volume
Best for: WordPress-based eCommerce brands

WooCommerce Development

Built on WordPress, WooCommerce gives you total flexibility without total complexity. We build custom WooCommerce stores that are fast, scalable and designed to sell — with every integration your business needs.

  • Custom WooCommerce theme and store development
  • Plugin development and integrations
  • WooCommerce to Shopify migration
  • Subscription and membership store builds
  • Performance optimisation and speed improvements
  • Ongoing maintenance and support
woo

Why WooCommerce?

The flexibility of WordPress with the power of a full eCommerce engine. Ideal for brands that want full ownership of their store without a monthly platform fee.

Ideal for
Content-led eCommerce
Subscription brands
SMB retail
WordPress-first brands
Best for: Small businesses and service brands

Wix Development

Wix has evolved well beyond a drag-and-drop builder. We help brands unlock Wix's full potential with custom coded sections, Velo development, API integrations and performance-optimised builds that go far beyond the template.

  • Custom Wix site and section development
  • Velo by Wix (JavaScript) custom features
  • Wix eCommerce store setup and optimisation
  • Third-party API and tool integrations
  • Migration to Wix from other platforms
  • Ongoing maintenance and support
Wix

Why Wix?

Fast to launch, easy to manage and more capable than most people realise. With Velo, brands can build genuinely custom experiences without the overhead of a full CMS.

Ideal for
SMB
Service businesses
Personal brands
Local eCommerce
Full stack web development services

Not just a website. A growth
engine built to perform.

Every project is handled as a full-service engagement,
backed by 12+ years of web development experience.

Core Web Vitals

Every build is optimised for speed, LCP, CLS and FID from the ground up, not patched after launch.

CRO-first architecture

User journeys, CTA placement, form flows and landing pages designed to convert, not just look good.

SEO-ready from launch

Technical SEO, schema and site structure baked in from the start.

Mobile-first, always

Designed mobile-first. Every layout and form tested on every device.

Full marketing stack

GA4, GTM, CRM and ad pixels connected and tested before handover.

AI-driven development

AI runs through our build, QA and optimisation workflows, cutting delivery time and improving output quality.
Why most websites fail silently

What breaks after launch.

Most websites do not fail at launch. They fail after it. Custom web development services should be built for what happens post-launch, not just before it.

That is why every Mavlers build is architected for performance, scalability, SEO and maintainability from day one, not patched in later.

Performance drops under real traffic

What works in testing often slows in production without proper optimisation built in from the start.

Responsive breaks on real devices

Many responsive web development services stop at screen sizes, not real-world usability across actual devices.

Scaling becomes a rebuild

Without proper architecture, adding features later means starting from scratch rather than extending what exists.

Maintenance becomes a dependency

Weak foundations lead to constant fixes instead of smooth website maintenance and support services that just work.
Our custom web development solutions process

From brief to live in a
structured, transparent process.

01.

Discovery and scoping

Audit existing setup, define goals, choose platform and map requirements.

02.

Design and prototype

UX wireframes, mockups and interactive prototypes, signed off before any code is written.

03.

Build and integrate

AI-assisted development, integrations, performance optimisation and QA testing.

04.

Launch and support

Staged deployment, monitoring, team training and ongoing maintenance.

Need website maintenance and support services after launch?

Case studies

Web development results
that speak for themselves.

No-code Resource Center built entirely within HubSpot

LiquidSpace doubted HubSpot could deliver a complex resource hub. Mavlers built a 7-category no-code Resource Center so well, they migrated their entire WordPress site to HubSpot.

Brochure site transformed into a full-stack content platform

From a basic brochure site to a structured platform serving 200K weekly newsletter readers, with a movie database of 10,000+ titles, box office data and an industry professionals portal.

Custom event ticketing & awards management system

Built a bespoke event ticketing platform and awards management system for a major Australian sports brand, handling high-volume transactions, nominations and results delivery.

Why brands choose us as their web development firm

Their words, not ours.

Aashita is an exceptional team member whose valuable insights and solid research have consistently strengthened our work. Even as a mother, she continues to excel and elevate our marketing efforts.

Elena Melnykova
Elena Melnykova

Digital Marketing
Consultant

Since 2016, Mavlers has been key to scaling our web and marketing capabilities, helping us maintain high service standards even during peak workloads. Reliable and communicative, they’re a true asset to our growth.

Kevin Calgren
Kevin Calgren

Founder

They are expert at their digital marketing approach, they have helped me gain great footfall traffic for my business within a short span of time.

Richard Quinn
Richard Quinn

Founder & Digital
Strategist

Digital agencies need to hand off the implementation of services to remain competitive. Mavlers has the reliable implementation team you can trust and afford… and their work is winning awards: what more could you ask for?

Emma Lynch
Emma Lynch

Founder and Head of
Client Success

The Mavlers team was an expert at managing the process and ensuring you get the best possible outcome.

Cameron West
Cameron West

Director, Acoustic Blinds
and Curtains

Mavlers followed up where needed and helped in every way.

Jodi Henning
Jodi Henning

Director, Caddie

Web development resources

Stay ahead on web
performance and conversion.

Web & Design

WordPress 7.0 release: What the real-time collaboration features change for marketing teams and agencies

Web & Design

How to prepare your website for WordPress 7.0

Web & Design

Top 7 Shopify development bottlenecks: Understanding where agency workflows break

View all articlesView all articles
Frequently Answered Questions

Everything you want to know
about our web development services.

How do I know which platform is right for my brand?

Most agencies pitch the software they’re fastest at building, regardless of whether it fits your business. We do the opposite. We start by looking at your growth goals and your team’s daily bottlenecks. Only then do we suggest a platform. Our goal is to find the right platform for your specific job, not just the one we’re most comfortable with.

Can you migrate my existing website without losing SEO rankings?

Yes. SEO-safe migration is a core part of our process. We map all existing URLs, implement 301 redirects, preserve metadata and run a full pre and post-launch crawl. Most clients see no drop in rankings — and many see improvements within 90 days.

How long does a typical web development project take?

Most of our projects are live in 6 to 10 weeks. But complex eCommerce builds do need 10 to 16 weeks. We’ve cut the typical 'agency lag' by using AI to handle the repetitive backend logic. This doesn't mean we're rushing. It just means we're investing our time on high-level strategy instead of manual coding and getting you a better site in less time.

What is included in post-launch support?

You're fully covered for the first 30 days post-launch for any fixes or adjustments you need. After that, most of our clients stick with us on a monthly retainer. We stay on top of the security, performance, and updates, making sure your site stays as fast and secure as the day we launched it.

Do you only build new sites, or can you improve an existing one?

Both. We handle everything from ground-up builds to performance tune-ups. If your current site is mostly solid but lacks speed or sales, a targeted optimization is usually the smarter, faster move. We’ll help you decide if it’s better to rebuild from scratch or just fix the SEO and CRO bottlenecks you already have.

Will my team be able to manage the site after launch?

Yes — that is a requirement, not an afterthought. Every site we build includes documentation, a handover session and training for your team so your marketing team can update pages, add content and launch campaigns without developer dependency.

Do you integrate with our CRM, email platform and analytics?

Yes. GA4, GTM, HubSpot, Salesforce, Klaviyo, Mailchimp, Meta Pixel, Google Ads — all connected and tested before launch. Integration is part of the build, not an optional add-on.

What does full stack web development services include?

Full stack web development services cover the complete build. Front-end design, back-end logic, database architecture, API integrations, performance optimisation and security hardening. Every Mavlers project is a full stack engagement.

What website maintenance and support services do you offer after launch?

Our website maintenance and support services include monthly performance audits, platform updates, security monitoring, bug fixes, content updates and CRO testing — available on monthly retainer or pay-as-you-go.

How do your custom web development solutions handle website security?

Every custom site we build is hardened from day one. We bridge the gap between high performance and high security by implementing SSL, data encryption, and input validation as standard. For our regulated clients, we go a step further with advanced compliance layers to ensure a secure launch.

Performance-led web
development, built for your brand.

Shopify, HubSpot, WordPress, Webflow or GoHighLevel, we build on the platform that fits your goals.